<![CDATA[Intrack Market Services]]> <![CDATA[Mystery Shopping]]> Mystery Shopping is the practice of using trained shoppers to anonymously evaluate customer satisfaction, top of mind awareness, employees/dealers service and operations efficiency, product knowledge, merchandising, and etc…

What are the benefits of Mystery shopping service:-

  • Monitor and measure service performance
  • Provide feedback from front line operation
  • Support promotion/ new product launch program
  • Compliance check
  • Price and market information audit

Call Mr Soon at 03-78043059 or email  for more information…

 

 

 

 

 

 

 

 

 

 

 

 

 

]]> <![CDATA[Welcome to Our New Corporate Website]]> Happy Birthday to Intrack!!! April 2007 marked our 1st Anniversary in business. In conjuction with our anniversary celebration, we are launching our new corporate website for our clients to browse throught our services. Call for more information !  

]]> <![CDATA[National Price Check Service]]> Is your product's price fluctuate? Need to know your price in the outlets? Intrack will be launching a National Price Check service very soon......Let's us help you to track the price on periodic basis...with latest IT technology, the information can be sent to you within one day !!! Call for more information !

]]> <![CDATA[Training/Consultant]]>

We provide training/ consultancy service in the area of
Category Management & In-Store Marketing Excellence

Do you have these issues:-

  • Your new staffs just join but you have no time to training?
  • You need to equip your Key Account team with some basic Category Management knowledge?
  • You wanted to start a new Category team but don’t know how?
  

Intrack can help you by…..
We offer in house tailor made training program to clients with minimum 5 persons per session. Our training is structured to suit the need of our clients with combination of theory & hand on approach

The structure of our Category Management In House Training as per follow:-

Session 1: Category Management Basics
          - Introduction: Retail Scene & Retailer Strategy
          - Introduction to Category Management Concept
          - Introduction to Category Management 8 Steps Process

Session 2: Space Management Basics
          - Category vs. Space Management
          - Assortment Planning
          - Space Planning
          - Basics on Spaceman software & Planogram
          - Category Review

Session 3: Space Management Advanced (with hand on practice)
          - Spaceman Features & Setting
          - Working with Scan Data
          - Updating Planogram (quick tips)
          - Category Review (how to sell your idea to retailer)

Session 4: Refresher Course on Technical Excellence
          - Refresher on Spaceman software & scan data analysis
          - Practical hand on exercise


Call us at 603-78043059 or alternatively email to  for more information on your training needs...

]]> <![CDATA[Services]]>

 

 

 

 

 

 

]]> <![CDATA[Sub Contact Us]]> InTrack Market Services Sdn Bhd (730339-D)

6-1, Jalan PJU 1/3D,
SunwayMas Commercial Center,
47301 Petaling Jaya,
Selangor Darul Ehsan,
Malaysia.

Tel: 603-7804 3059
Fax: 603-7804 3046

Contact persons

Soon Chee Kwang
HP: 019-3141513
Email:

]]> <![CDATA[Sub Services]]>
 MailerTrack™ Promotion Tracking
Category/Space Mgmt. Out-Sourcing
National Price Check
In Store Tracking/Audit
 Training/ Consultant
Mystery Shopping

]]> <![CDATA[MailerTrack™ Promotion Tracking]]> Our MailerTrack™ promotion tracking service provides analysis to help clients for better promotion planning & trade fund spending. 

  • 1st online promotion tracking service in Malaysia
  • MailerTrack provides a structure database with value added information which is actionable to both Suppliers and Retailers, enabling client to achieve higher ROI
  • Helps to induce better promotion planning
  • Provides insights on competitors promotion activities
  • As complements information to Retail Audit, Category Review & Business Review
  • It’s a tool for better trade spend

Visit www.mailertrack.com for more information !!!

 

]]> <![CDATA[Category/Space Management Out-Sourcing]]>

We offer consultancy, training and project management expertise in category management or planogramming project.  

  • If you company do not have a Category Management team but you feel is too costly to start one…..
  • Or your current team is short handed? And you need to complete some urgent planogram project……
 

INTRACK can help you by out source to us…

  • We offer experienced man power in handling data analysis and planogramming project
  • We also provide consultancy and training in space/ category management project
 Tips: What is Category Management?

"Category Management is the strategic management of product groups through trade partnerships which aim to maximize sales and profits by satisfying consumer needs"

In short, category management is the answer to:-

  • What item to carry
  • In what quantity
  • With how much shelf space
  • At what stores
  • At what location in the store
  • At what prices
  • With what promotions

 

 

 

]]> <![CDATA[National Price Check]]> Is your price fluctuating on a weekly basis? We can help you track the price of required SKUs on an ad hoc or continuous basis at selected retail outlets.

  • Is your price fluctuating on weekly basis?
  • Need to check on price of your competitor’s product?
  • What’s your product’s price across different channels?

INTRACK can help you by…

  • Deploying our auditors into the selected outlets by channels to check the price of the SKUs required
  • Auditing can be done either:-

- Ad hoc (one time checking)
- Periodically (weekly or monthly checking)

What’s New?

We will be launching a new weekly national price tracking very soon…For more information, please contact us via 603-78043059 or alternatively you can email your contact number to


 

 

 

 

 

 

 

]]> <![CDATA[Sub Company]]> Our Sister Companies


Thinkhub Sdn Bhd

A leading digital printing & consumer/ corporate premium provider

]]> <![CDATA[In Store Tracking/Audit]]> It is a customised tracking service which helps clients to identify issues and improvement areas inside the retail outlets.

  • Need to check on the compliance of the planogram?
  • What is my share of space vs. competitors?
  • Did the promotion being implemented on time?
  • Did I get the block display I paid for?

Need answer or in doubts? INTRACK can help you by…

Deploying our auditors into the selected outlets by channels to check for either space, promotion implementation or any information you need in-store


It is a customised tracking service which helps clients to identify issues and improvement areas in the retail outlets. These tracking includes: promotion or new launch implementation tracking, space compliance tracking, competitors insight tracking and etc…

 

 

 

 

 

 

 

 

 

 

 

]]> <![CDATA[Company]]> We term ourselves as “The Trade Specialist”. Our core business is to provide a special niche area of services to FMCG (Fast Moving Consumer Goods) industry. These niche areas of services include: promotion tracking, category management/ planogramming out-sourcing, in-store tracking, price audit, consultancy and training.

To provide timely & actionable solutions to clients to make cost effect decision to enhance their business.
To become the leading & trusted provider of marketing solution to our clients.

The company is established & managed by experienced team.

CK Soon  - 10 years FMCG research, category management, trade marketing and channel management experience in various multi-national corporations

Our clients are major corporations leading in their respective business. They are:-
P&G Malaysia, Nestle Malaysia, Nestle Singapore, Purina PetCare, Dutch Lady, Cadbury, Danone, Guinness Anchor Bhd, Unicharm Corporation, Kellogg’s Asia Marketing, Johnson & Johnson, Munchy’s Food, Super Food…

We have also co-operating with major local retailers like Econsave, Suiwah Wholesales (Parents Company for Sunshine supermarket in Penang), Caring Pharmacy, Mydin Wholesale and many more to come

]]> <![CDATA[About Us]]> Our Business

– Provide timely & actionable solution for clients to make cost effective decision to enhance the business

 Our Aims

– To be the leading & trusted provider of value added marketing solution to our clients

 

]]> <![CDATA[Contact Us]]>
If you are interested in any of our services or you want to find out more information…fill in your contact and we will contact you ASAP...   
 

Thank you for expressing interest on our services

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